The Gallery invites artists from around the world to respond to the theme ‘It’s Not Easy Being Green’

The open call for Season 5 is now live! The past four seasons of The Gallery have been viewed over 200 million times on digital screens and billboards across 55+ UK towns and cities. For the first time this project will expand beyond the UK to Brazil, as part of the British Council’s UK/Brazil Season of Culture.

We’re looking for artists to respond to the theme ‘It’s Not Easy Being Green’. Submissions can be proposals for two-dimensional static works in any media.

Applications close: Sunday 13 April, 2025, 23:59 BST

Conversations about climate change dominate the global agenda. From corporate greenwashing to debates about single use plastics, carbon footprints and environmentally-sustainable living, Kermit the Frog’s singular line “It’s Not Easy Being Green” takes on a whole new meaning.  What can art bring to the conversation? How can it inspire meaning and generate ideas to help our societies navigate the environmental challenges that lie ahead?

What do you get?

Artworks will be displayed for millions to see in public spaces in Brazil as well as England, Scotland, Wales and Northern Ireland in partnership with the Out of Home Industry. Artists will be supported to develop and adapt their work for presentation on advertising billboards, bus shelters and similar. They will also receive ongoing mentoring and advice during the process. All selected artists receive:

• A fee of £2,000
• Support from Creative Director Martin Firrell
• Support from our Exhibition Curator Bakul Patki
• An international platform to exhibit work including through the dedicated website at TheGallery.org.uk
• The services of a designer to format the artwork for digital (and paper and paste sites if relevant)
• Costs of production, mounting and leasing of the advertising spaces
• Selected photographic documentation of the artwork displayed on advertising spaces
• Scheduled online meet-ups with fellow contributing artists and team
• Participation in online discussion regarding making art for the public realm
• Invitation to exhibition launch in London in October 2025. If based in the UK, reasonable travel and one night’s accommodation will be included. For artists based outside of the UK, a travel stipend will be provided to go towards any/all travel expenses, including visa fees and one night’s accommodation is included.
• For those based outside the UK, Artichoke will explore additional means of support towards travel costs where possible (e.g. from Embassies, Trusts and Foundations).

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